public marks

PUBLIC MARKS from bhartzer with tag search

January 2008

The Ins and Outs of Forum Marketing

Yesterday Jake took us through Social Media Marketing and why it is so important to incorporate into your overall marketing strategy. Most of the time when Social Media Marketing is mentioned, we talk about large sites like Digg, Facebook, Reddit, StumbleUpon, etc. Today I want to discuss the benefits and strategies in using forums to your advantage.

Top 50 Search and Social Media Happenings for 2007 » 10e20 - Search, Design amp; Social

It's the end of the year and we here at 10e20 have a tradition of sharing our top stories in search and social media. This year is no exception. Without further ado, here are the top 50 stories in search.

December 2007

Link Building: DIY In-House vs. Outsourced - Search Engine Watch

For some companies, in-house works; for others, outsourcing link building works. A combination of the two might work for other companies. However, the lack of experienced link developers in the search engine marketplace makes a compelling argument to manage link building campaigns in-house -- especially for competitive and high-margin verticals.

Sequoia Invests in Kenshoo and Search Engine Marketing Automation Technology

Is Jason Calacanis now in the search engine marketing automation business? Perhaps not, but an interesting investment by Sequoia Capital, the company that where Jason Calacanis serves as “Entrepreneur in Action”, puts Mr. Calacanis a little closer to being in the SEM automation business.

Top PR Items for December 11

Some interesting articles from Valleywag about eWeek running press releases as his articles, Chrysler's top PR guy resigns, Bill Hartzer talks about the Top 10 PR Blunders of 2007, and the Wall Street Journal talks about Ask adding a privacy tool.

Yandex Named 2008 Technology Pioneer by World Economic Forum

Yandex, the most popular Russian internet search engine, has been named a 2008 Technology Pioneer by the World Economic Forum. The World Economic Forum will hold its annual meeting in January 2008 in Davos, Switzerland.

Ask.com Reveals Top Search Phrases for 2007

Ask.com has revealed it’s Real Deal list of the top keyword search phrases for 2007. They said that it has been a MySpace year, and are revealing other interesting findings such as Barack Obama beating Hillary Clinton and Rudy Giuliani, the Boston Red Sox took the playing field, and Hannah Montana took over the TV screen.

November 2007

ShipGooder Shipping Search Engine Proves that Milliseconds Matter

When it comes to web search applications, milliseconds matter. The faster you get your search result the happier you are. ShipGooder is introducing new courier search technology that is revolutionizing the way that packages are shipped.

comScore Releases October 2007 US Search Engine Rankings

comScore, the company that measures the digital world, has released its monthly comScore qSearch analysis for October 2007. Google’s web sites remained at the top and had more than 6.1 billion searches which represented a 58.5 percent share of the search market.

Northern Light to Integrate Meaning Extraction into Business Search

Northern Light, a company that provides strategic research portals, business research content, and search technology to global enterprises, is breaking new ground by integrating meaning extraction into their business search.

September 2007

Cross-Pollinating Social Media Viral Seeds » aimClear Search Marketing Blog

Cross-pollinating bookmarks between social communities you’re active in is a rarely discussed and highly effective technique.

August 2007

Searchles TV: Channeling Social Media and Influencing Voters in 2008

Social media tools like Searchles are redfining the way we find out more about the United States’ political candidates. Social media is also redefining us, the voters, and how we see the media.