public marks

PUBLIC MARKS from bhartzer with tags technology & marketing

2011

Google Places Listings in Search Results

If you search at Google for a keyword phrase that includes a city name, most likely Google will show Google Places listings as part of the Google search results. But optimizing for this has become increasingly difficult, since what Google shows and when they show it is so inconsistent. Here is how Google Places is different than the Google web resu

How to Use Twitter for Customer Service

There is now a great new tool for customer service that would probably not expect: it is called Twitter. Not only is Twitter a great social networking web site, Twitter is a great tool. And, more importantly, a time saver. On the Standing Dog Blog, we have a great blog post by Paul Griffith about how use Twitter as a customer service tool for your

Why Social Validation is the New Search Engine Optimization

You probably have heard me preach it before: if at all possible, for search engine optimization purposes, your web site should include a blog or other section. Here is why your SEO Strategy must include social validation.

Effective Title Tag for Search Engine Optimization

Web Sites need effective Title Tags to help improve search engine rankings for target keywords. Standing Dog Interactive has some tips on writing effective Title Tags.

Search Engine Optimization Firms Sending Email Spam

It is unfortunate that search engine optimization firms like Rankpay have to resort to sending unsolicited commercial email (aka spam) to try to drum up business. realize that if you send out 1 million emails telling unsuspecting businesses that they can rank better in the search engines you will most likely get some responses from unsuspect

Do You Really Believe Internet Marketing Gurus?

Imagine that you just lost your job and decided to start your own business. You have heard that you can make money online, at home, in your PJs. So, you go start searching for Work at Home opportunities or how to make money online.

2010

How to Brand Your Facebook Profile

On the Standing Dog blog today, Ryan wrote an excellent blog post about how to brand your Facebook profile. Facebook recently released the ability to load pictures to personal profiles that remain static to your viewers. This offers users the ability to showcase a recent trip, event or night on the town. We believe this created a unique way of bran

Business.com is Closing

Business.com is being shut down. Well, technically speaking, Dex One is realigning its interactive operations and will fully integrate Business.com into Dex One.

Study: User-Generated Video Opinions Just As Powerful as Professionally Made TV Ads

The final results indicate that the highest performing user-generated product reviews contained several of the sales successful components observed in professionally-produced television commercials. Furthermore, the rates of presence of many of these elements were greater than those normally witnessed in the rival digital format of banner and rectangle display ads. Videos have been scored utilizing comScore ARS’s content material assessment methodology, ARS Zipline, which is used in the advertising and marketing industry as a means of quantifying the prospective of advertising creative to be recalled and to persuade customers.

Google’s Updated Search Engine Optimization Starter Guide SEO Tips

Now, we have a new version of the Google Search Engine Optimization Starter Guide. As my buddy Barry factors out, one of many better takeaways from this new model will be the up to date Googlebot. The best a part of the Google Search Engine Optimization Starter Manual is really the 3 main takeaways from this Seo Manual. Lots of the info on this

No SEO for Web Marketing Association Best Web Sites

The Web Marketing Association has called the best Web Sites in 96 various classes. The awards are out today. I took a look at the top award successful web websites and the internet websites of those who created them: and am horrified to determine a lack of fundamental search engine optimization techniques being applied.

Increasing Your Success Rate with Social Media

For small businesses, social medias ever-emerging presence is really a dramatic game-changer that can possess a big impact on their bottom line. Here is to dramatically increase your success with social media.

How to Transition from PPC to Organic Search

If you are spending too much money for pay-per-click (PPC) advertising, then you likely have considered moving away from PPC and towards organic search results. After all, if you rank well in the organic, or natural, search results, you can spend a lot less money on PPC.

Local Search Engine Marketing Event Being Held in Dallas

Google cautiously states that twenty percent of all searches have a local intent. And Google goes on to say that they only display a map in about eight percent of the search results. The monthly DFWSEM Meeting about Local Search, is being held on Wednesday, May 19th at 6:30 pm at the Renaissance Hotel in Richardson, Texas.

New PubCon South At Dallas Video Interviews Online

During the recently concluded PubCon South at Dallas conference our own Vanessa Zamora, video content producer at WebmasterWorld, conducted many video interviews with some of the people who spoke to PubCon audiences about search, social media and other Internet marketing subjects. These interviews are available now on the PubCon video blog and are

Search Engine Optimization in 2010: What You Need to Know

If you want to use search engine optimization best practices or want to get updated on the latest search engine optimization techniques, then there are a lot of good SEO resources to keep you up to date. Here is what you really need to know.

Internet Marketing Conference Comes to Dallas Texas

Pubcon, one of the worlds best internet marketing conferences, is coming to the Dallas, Texas this week (April 13 to 15, 2010).

Yahoo Shutting Down Yahoo Publisher Network

Yahoo! has decided to close the Yahoo! Publisher Network. For those of you who are not familiar with the Yahoo! Publisher Network, it is a contextual advertising network that relies on ads from the Yahoo! Search Marketing program.

Search Engine Optimization and Network Marketing: How to Get More Leads

So, what can you do if you are a network marketer and want to bring in more network marketing leads? What if you have already spent money on a multi level marketing œprogram and want to get more people in your network?

Study: Facebook Fan Pages are Great Marketing Tool

Companies that use Facebook and Facebook fan pages to market their company to potential clients can increase sales, word-of-mouth marketing and client loyalty significantly among a subset of their clients, according to new research from Rice Universitys Jones Graduate School of Business.

2007

Sequoia Invests in Kenshoo and Search Engine Marketing Automation Technology

Is Jason Calacanis now in the search engine marketing automation business? Perhaps not, but an interesting investment by Sequoia Capital, the company that where Jason Calacanis serves as “Entrepreneur in Action”, puts Mr. Calacanis a little closer to being in the SEM automation business.