October 2006
社会化媒体的营销尝试 - laolu
by jackiege
在看到一个网络广告后，消费者更倾向于去搜索引擎研究一下广告里的产品，而不是把广告转发给朋友，前者是后者的3倍;Jupiter建议，利用社会化媒体网站的病毒营销者，需要以搜索引擎推广和
September 2006
August 2006
凤凰卫视与FT中文网(by 方军) - 思维的乐趣BLOG
by jackiege
“品牌的确是建立在错觉基础上的”这一结论让我联系到“投机”、“隐瞒”、“假象”等词语，这是一个负性的结论。这一结论表面上看好象有道理，实际上是为了迎合当今市场的“投机”心
网上互动广告山雨欲来 - DoNews.com
by jackiege
高速互联网接入迅速普及，加上越来越容易将自己的文本、音频和视频内容放到网上并进行编辑，使得媒体消费已经从一种被动体验转变成互动体验。同样的因素也使网页视频内容的观看量大幅
“病毒视频”由红转黑(by 林嘉澍) - 思维的乐趣BLOG
by jackiege
科技的发展可以创造新的传播路径，也可以在一夜之间把它毁掉。CBS曾经说过：“病毒视频是不能被制造出来的——它必须是原生态的、草根的、真实的，用户可以鉴别出来什么是真实的什么又
June 2006
May 2006
April 2006
March 2006
Federated Media Publishing Inc. ~John Battelle's
by jweis & 1 other (via)
Our first federation focuses on digital business and culture, and includes sites such as Boing Boing, Matt Haughey's Metafilter and PVRblog, Merlin Mann's 43 Folders, Om Malik's Broadband Blog, Glenn Fleishman's Wi-Fi Networking News, John Battelle's Sear
Media Guerrilla
by GodSigmA (via)
A blog dedicated to tech PR, new media and marketing
Authored and published by Mike Manuel
February 2006
January 2006
MIT Advertising Lab: future of advertising and advertising technology
by macroron & 2 others
Blog on the future of advertising technology
Federated Media Publishing Inc. ~John Battelle's
by macroron & 1 other
Our first federation focuses on digital business and culture, and includes sites such as Boing Boing, Matt Haughey's Metafilter and PVRblog, Merlin Mann's 43 Folders, Om Malik's Broadband Blog, Glenn Fleishman's Wi-Fi Networking News, John Battelle's Sear
