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Vortex is a game that empowers you to change how you are identified by networks. The ‘Internet’ does not exist. Originally conceived as a shared collective experience of ‘inter-networks’, today it is a mass of overlapping filter bubbles. These bubbles curate us into data-objects to be consumed and purchased by advertisers.  Browsing is determined by your consumer profile. Media-mining companies exploit invasive technologies such as IP tracking, geo-locating and cookies to create specific advertisements targeted to individuals. What you see, hear and the feeds you receive are gathered from your friends list, emails, online purchases, etc. Content presented to you is neither freely chosen nor objectively shown.