2013
Bad Site Design Won t Get Your Site Penalized by Google
The difference between a Google Penalty and having your search engine rankings go down. Seems as though there are a lot of people out there that don t know the difference, and in this blog post I clear this up.
Google to Start Showing Your Company Logo Soon in Search Results
Companies and brands who have verified their publisher status (similar to Google Authorship) will start to see their company logo or brand logo show up in the Google Search Results.
Measure Title Tag Length in Pixels, Not Characters, for Sear
In my latest blog post on the Standing Dog blog I wrote about title tag length. Specifically, I show how it s clear that you need to start measuring your title tag length in pixels, NOT in characters. No longer should you be writing title tags based on 70 characters. Google doesn t measure it that way, so you shouldn t either.
How to Set Up Google Authorship On Your Blog
Google Authorship is becoming more and more important. Properly setup blog posts will show up in Google results with the author’s picture next to the meta description.
2012
How to Diversify the Anchor Text of Links to Your Web Site
Some of the latest Google algorithm changes involves the diversity of anchor text links that point to a web site or one particular web page. If you have too much of one keyword phrase in the anchor text, which tends to be around 60 percent or higher, there will be issues.
What Google Search Plus Your World Means to Your SEO Strageg
On January 10th, 2012, Google s search results underwent what some are calling a radical transformation. Google has begun integrating content that has been shared privately and combined it with public content in the search results. Here is what Google Search Plus Your World means for search engine optimization.
2010
Google Quietly Removes Date from Google Link Data
Google has quietly made a change recently in Google Webmaster Tools. They have removed the date that is reported when they report the links to your website.
Search Engine Optimization Tip: Check Your 404 Errors
Check your website server log files for 404 errors. Google Analytics is not enough. In fact, you will not find 404 errors by looking at Google Analytics, or even in Google Webmaster Tools.
Forcing Google to Show Real-Time Web for Your Keyword
Here is how to literally force Google to display the real-time web, the Latest results for..., for a certain keyword or keyword phrase.
Are Real Time Results Showing for Your Brand?
Last month, there was a pretty important change in Google which allows them to provide in-depth, real time search. That is, Google launched the inclusion of Twitter results (and others) into the SERPS (search engine results pages). Yahoo has also announced that they are doing the same.
What is the Average Load Speed of Your Website?
I am pretty certain that after reading the title of this post that you thought about the speed of your site but could not pin it to a precise number because it is a metric you never worry about. Well, it is time to start paying attention to this site metric, because it may be a factor in your rankings in Google in 2010.
2009
Using the New Google Adwords Keyword Tool API
Upon the new release of the Google Adwords interface, you can see that it comes complete with Opportunities, including suggestions on keywords that could be added to your campaigns. Here is what you need to know about the new Google Adwords Keyword Tool API.
Get your Google Adwords Quality Score Before Activating
Here is how Google assigns a Quality Score even before keyword activation.
How to Fetch Your Web Page as Googlebot
Now you can see how your web page appears how Googlebot sees it. Log into Google Webmaster Tools and tell Google which page you wish to view. Google will crawl the web page and show you the results of what they see.
Googles SideWiki: Dont Say We Didnt Warn You
Google SideWiki feature brings commenting to your site, whether you want it or not.
How to Claim Your Website Google Sidewiki
It is important to know that as a website owner you can claim your Google Sidewiki space: and it will always appear on top of the comments. Here is how to claim your website's Google Sidewiki.
SEO Tip 29: Target your Best Keywords
How to target your best performing keywords using Google Analytics data.
Monitor HVAC Energy Efficiency With Google PowerMeter
Google is Beta testing Google PowerMeter, a tool for iGoogle users that will allows you to monitor your home energy consumption daily, for free.
2008
Google Awarded Patent for Personalization of Search Results
Google has been awarded a patent for language personalization of the search results. This means that Google can serve up search results based on your preferred language.
Google AdWords Display URL Policy Reaches Local PPC Advertisers
Beginning April 1, 2008, Google has officially changed their display URL policy. In short, what that means is that the URL that shows in your ad absolutely must be the URL that visitors get to when they click on your ad.
Black Out Your Google Listing in the Google Search Results
Mixx is the main reason behind my discovering the fact that you can essentially black out virtually your entire listing in the Google search results.
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