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The EGBG Counterscript

by Lagora & 9 others
The Direct Marketing sector regards the telephone as one of its most successful tools. Consumers experience telemarketing from a completely different point of view: more than 92% perceive commercial telephone calls as a violation of privacy. Telemarketers make use of a telescript - a guideline for a telephone conversation. This script creates an imbalance in the conversation between the marketer and the consumer. It is this imbalance, most of all, that makes telemarketing successful. The EGBG Counterscript attempts to redress that balance. Good luck!

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Lagora
the 16/09/2006 at 22:16

mbertier
the 15/09/2006 at 11:40

kiad
the 23/08/2006 at 19:35

jackysee
the 11/01/2006 at 16:00

jorge.revilla
the 11/01/2006 at 15:56

wyliej
the 11/01/2006 at 14:27

blackox2
the 06/12/2005 at 15:25

cblackburn
the 30/11/2005 at 07:25

scrunda
the 03/08/2005 at 02:29

digitalmonkey
the 23/07/2005 at 08:04