Blogmarks.net is a social bookmarking service.

Founded in late 2003 and heartquartered in France, we are non-profit and independant.

We believe in the open web, think internet services should be sustainable, build for the long term.

While we are re-launching the service, we only accept new members through invitation.

PUBLIC MARKS from phdunay with tags communities & blogs

20 March 2007

Top 10 Lame Excuses for Not Adopting Web 2.0

Ok, I couldn’t help myself when I saw this statement, in print no less, for not adopting Web 2.0 tactics – so I just had to point this one out: "This group has been burned by being on the leading edge of technology," said a leading managed care provider. “Four years haven't erased the memory of a failed interactive voice-response (IVR) system.” This inspired me to do a David Letterman-style list of The Top 10 Lame Excuses for Not Adopting Web 2.0 tactics:

web 2.0 blogs Podcacsts videocasts rss communities wiki buzz buzz marketing

27 February 2007

Brands will be defined by the communities they serve

Anyone managing a brand these days had best be thinking about how to engage customers in ways that let them experience the brand. One obvious manifestation of this is to create an online community.

brand communities community blogs wikis web 2.0 buzz buzz marketing

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