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PUBLIC MARKS from mozkart with tags wordpress & google

July 2010

Google Analytics for WordPress version 4 - Yoast

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Google Analytics has gotten so many new features in the last year, that the only way I could incorporate those into my Google Analytics plugin, which has been downloaded 1,006,720 times, was by doing an almost complete rewrite. That’s why today, I’m proud to announce version 4.0 of this plugin. What’s new with this Google Analytics plugin? Asynchronous tracking First of all, this new version 4.0 switches to the new asynchronous tracking method. This new tracking was also the reason it took a while to get this version out the door: there were quite a few bugs to work out; tracking by the beta was not reliable for a while. What’s the advantage of the new tracking you ask? Why bother switching? Well, there are three reasons, as listed by the Google Analytics blog: Faster load times for your web pages due to improved browser execution of the tracking code. Enhanced data collection & accuracy. Elimination of tracking errors from dependencies when the JavaScript hasn't fully loaded. If you want to know more about asynchronous scripts, check out this blog post by Steve Souders, in which he explains the concept and what it means for page load times. The short version: a normal script blocks other objects on your page, like images, from being loaded until it has been fully loaded. An asynchronous script allows for those other objects to be downloaded at the same time. Custom Variables Google launched the custom variable support in October 2009, and I’ve been playing with ways to use these in tracking ever since. Custom variables are a way to add data about the current page, the current session or the current user in your tracking, which you can use for some very cool things.

November 2009

October 2009

September 2009

Comment intégrer Google Custom Search Engine à son blog

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Si vous utilisez WordPress comme moteur de blog, vous avez certainement dû vous rendre compte que le système de recherche intégré est assez médiocre au niveau de la pertinence des résultats. Alors pourquoi ne pas utiliser la puissance du moteur de Google pour notre blog ? C’est possible avec Google Custom Search Engine. Vous proposerez ainsi de meilleurs résultats de recherche à vos lecteurs tout en ayant la possibilité de générer des revenus supplémentaires car il est possible de coupler Google Custom Search Engine avec Google AdSense.

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