06 September 2007 05:00
Why you Should Brand
To Brand or Not to Brand - That is NOT the Question. by Donna Lehman Think you can’t afford to pay attention to branding? That it’s only for the rich and largest? Think again. No matter what size company you are – you really have no choice. Your ...
06 September 2007 04:00
How Many Lives Does a Brand Have?
One of the issues facing brands today and in the future is the apparent shortening of the “product life cycle.” While many brands continue to lead their markets after many years, others have short life cycles and are frequently designed with this i...
What is Branding?
Branding is not only your logo but also your business name. Great names evoke intrigue, savvy and class, and tell customers a lot about who you are. When you begin the branding process, think first about your name. Next, envision an image that works wi...
Logo Design like a Professional
Written by Eileen Parzek, Net Profit Magazine, 1997©A logo is the image which represents a company or its product. Its function is to create a memorable, recognizable impression on the mind of a potential client or customer. A logo is essentially at t...
06 September 2007 03:00
Logo Design and Branding Advice From the Pros
Logo Design Examples Animals Entertainment Fish Floral Food and Drink Holidays Home Mammals People Scenic Images Other Great Logo Sources Home Improvement Logos Home Kitchen Cooking Tools opened sou...
05 September 2007 22:00
Smart Branding will Help Build your Business
Build Your Business Through Brilliant Branding by: Wendy MaynardBranding is more than product recognition or a simple logo. It is the overall intellectual and emotional impression people have when they think of your company and its product. It is a str...
1
(6 marks)
