PUBLIC MARKS with tags media & transmedia

ngrid Kopp, the Tribeca Film Institute's Director of Digital Initiatives, recently shared her wisdom garnered over the year's she has spent in the transmedia world in a presentation for the X Media Lab conference in Switzerland.  While her initial presentation (available via SlideShare at the bottom of this post) had ten lessons learned, she's expanded on the original list with five additional dollops of wisdom.

The documentary filmmakers and media producers who are venturing out into the world of transmedia or interactive storytelling have advanced storytelling, but have spent much time, elbow grease, and sweat on their projects.  As more producers seek to make more dynamic interactive projects, what should they keep in mind?  Here are 9 things to keep in mind.

Transmedia activism is a framework that creates social impact by using storytelling by a number of decentralized authors who share assets and create content for distribution across multiple forms of media to raise awareness and influence action.