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In the fall of the year 2000 the first version of Iconique.com arrived on the Internet. 'It is time for a site where Internet Meets Style both design and content wise.' as quoted back then by its founder Joost van Gorsel. His unique ability to mix animation and music with refreshing, stylish content proved to be a winner among the internet's fashion lovers.
Since its launch Iconique has been published in many magazines, newspapers, websites and books and won several web awards. 'Our goal is to create a certain vibe, by which style, fashion and a sense of creativity will be conveyed to our visitors. We want our guests to be exposed to the best. This obviously includes our most important section, Fashion & Style, with its animated editorials, Virtual Catwalk, fashion news and much more. We want to present the young and upcoming, as well as the renowned top designers.'