October 2006
What can we learn from the piracy business model
Here is a interesting way to view, prepare for and compete against businesses copying and pirating your content or products.
Piracy is a business model. So Anne Sweeney, co-chair of Disney Media Networks and president of Disney-ABC Television Group, announced during a keynote address at MIPCOM.
The easy way
Despite all the attention on the power of marketing in order to create and maintain a successful product and business, there are still many organizations and people who don’t want to, or don’t know how to market their products.
June 2006
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