PUBLIC MARKS from arnaudfischer with tag "sentiment analysis"

http://searchistheos.blogspot.com/2007/03/social-media-sentiment-analysis-clinton.html

Search is the OS enabling content applications to deliver media and information-related consumer experiences. Search is the Internet operating system enabling Social Search experiences and online Sentiment analysis. Social search is gaining quiet a bit of momentum these days. Social search is rising in popularity for about the same reasons Internet sentiment analysis, online buzz monitoring and brand reputation management are. Consumer generated content is exploding. 44% of internet users are content creators (PEW) and a significant ratio of the top 10 results for more queries are consumer generated media such as blogs and other content sharing and discovery engines. Advertisers follow consumers and the more content is authored by users, opinions and such, the more brands belong to the people. A few companies have developed pretty interesting data mining tools keeping track and monitoring buzz for ideas, trends, brands, products, and people … whatever online word-of-mouth channels.

Social search is gaining quiet a bit of momentum these days. Social search is rising in popularity for about the same reasons Internet sentiment analysis, online buzz monitoring and brand reputation management are. Consumer generated content is exploding. 44% of internet users are content creators (PEW) and a significant ratio of the top 10 results for more queries are consumer generated media such as blogs and other content sharing and discovery engines.