2011
Bouton +1 de Google : fonctionnement et impact sur le référencement
by srcmax2010
Google exploite Twitter et Facebook pour le référencement naturel
by srcmaxVérifier les positions des pages sur Google
by Giraultises & 1 other (via)Google's nightmare: Facebook 'Like' replaces links
by nhoizeyGoogle Kills SearchWiki, Replaces It With Starred Results
by nhoizey2009
Comment plaire à Google : poster pédagogique gratuit à télécharger - 60 questions, le blog
by nhoizeyOfficial Google Webmaster Central Blog: Using named anchors to identify sections on your pages
by srcmaxWe generate these deep links completely algorithmically, based on page structure, so they could be displayed for any site (and of course money isn't involved in any way, so you can't pay to get these links). There are a few things you can do to increase the chances that they might appear on your pages. First, ensure that long, multi-topic pages on your site are well-structured and broken into distinct logical sections. Second, ensure that each section has an associated anchor with a descriptive name (i.e., not just "Section 2.1"), and that your page includes a "table of contents" which links to the individual anchors. The new in-snippet links only appear for relevant queries, so you won't see it on the results all the time — only when we think that a link to a section would be highly useful for a particular query.
Gérer ses paramètres de tracking dans Google Webmaster Tools
by srcmaxIl est désormais possible d'indiquer à Google la liste des paramètres que vous utilisez dans vos URL pour le tracking ou d'autres éléments optionnels. Jusqu'à présent ils généraient des contenus dupliqués (duplicate content), alors n'hésitez pas à utiliser cette nouvelle fonctionnalité de GWT !