PUBLIC MARKS from rikuniaku97 with tag creativity

Website designed and produced by www.icube-newyork.com - brought to you by French Trade Office - Ubifrance. This project, a première in the field, aims at rejuvenating the American perception of French products and culture, re-positioning La Belle France as a creative and innovative force in the design world and shining a well-deserved spotlight on this rejuvenated brand of French “je ne sais quoi”. To many Americans, France represents notions of exclusivity, luxury and romance. French culture is at once alluring and aloof, seductive and artistic. Yet, there is an impressive and under-recognized pool of creative French talent represented across the United States – from Atlanta to Boston, San Francisco to New York, Los Angeles to Chicago. While France remains internationally lauded for its established gastronomical greatness, artistic endeavors, and cultural caché, there is an entirely new generation of French creative mavericks. We are poised to redefine “what’s new and now” for the American consumer.