public marks

PUBLIC MARKS from phdunay with tags buzz & "search engine optimization"

30 May 2007 01:45

5 Rules of Social Media Optimization (SMO)

Search Engine Optimization (SEO) for websites has been honed into a fine art. While I believe in the power of SEO, there is a new discipline beginning to emerge called Social Media Optimization (SMO). The concept behind SMO is simple: implement changes to optimize a site so that it is more easily linked to, more visible in social media searches on blog search engines such as Technorati, and more frequently included in relevant posts on blogs, podcasts and vlogs. Here are 5 rules to help guide your thinking around SMO for a client's website:

phdunay's TAGS related to tag buzz

agloco +   amazon +   attentiontrust +   B2B Communities +   b2b marketing +   blogging +   blogosphere +   blogs +   bmw +   brand +   buzz marketing +   BuzzMetrics +   Canvas Group +   Chad Stoller +   Clayton Christensen +   cnet +   Coase Law +   collaboration +   communities +   community +   Conversational Marketing +   crowdsourcing +   cymfony +   Dave Munn +   Don Tapscott +   Doritos +   email +   Enterprise 2.0 +   ge +   GestureBank +   google +   google docs +   GoViral +   Hammer and Coop +   harvard business school +   Herald Tribune +   hsm +   iCrossing +   innovation +   Innovators Dilemma +   Innovators Solution +   integrated marketing +   internet video +   iphone +   ipod +   Jack Welch +   Jason Goldberg +   jobster +   Lead Generation +   lg +   linux +   M.R. Rangaswami +   Malcolm Gladwell +   marketingsherpa +   microsoft +   Mike Schultz +   Mini Cooper +   Mukund Mohan +   nissan +   nokia +   online communities +   organic +   P&G +   Podcacsts +   podcasting +   Podcasts +   Proctor & Gamble +   R&D +   RainToday +   Renee Mauborgne +   Ronald Coase +   ross mayfield +   rss +   samsung +   Sean O'Driscoll +   Search Engine Marketing +   search engine optimization +   second life +   seo +   Seth Goldstein +   social media +   social media optimization +   socialtext +   sonyericsson +   strategy +   Super Bowl +   Surge Interactive +   The Tipping Point +   twitter +   videocasts +   Viral Buzz +   web 2.0 +   Wellesley Hills +   whirlpool +   wiki +   wikinomics +   wikis +   Word of Mouth Marketing +   World Innovation Forum +   youtube +