January 2007
Literally 'Burying the Hatchet' | Business Management | Sappiens.com
To overcome old wounds you may need to work on a symbolic level.
How to be customer unfriendly
Revolutionary transformation can have great power - but evolutionary change may keep your customers happier and profitably on board
Get out of the ivory tower | Sales Management | Sappiens.com
Popeye's Chicken & Biscuits is a popular chain of more than 1,300 restaurants in 20 countries. They promote understanding between the people in head office and those in the restaurants with a range of vigorous and innovative programs.
Make it Person-to-Person | Marketing | Sappiens.com
Automation is essential for expanding and accelerating service in many industries. But when individual care or attention is required, customers need contact with real people. When human energy flows and connects, good things (can) get done.
Complaints + Compliments = Good communication | Business Management | Sappiens.com
Some companies track a monthly "complaints and compliments ratio" for each branch, store, department, country or station. This approach has a fundamental flaw. Here's why:
The Truth About Really Great Customer Service | Business Management | Sappiens.com
This article reveals the number one secret of extraordinary customer service.
Don't Let This Attitude Wreck Your Career | Entrepreneurship | Sappiens.com
Discover the attitude that is holding back many people's - and maybe your - career development... and how to avoid it.
20 Words to Build a Better Future | Sales Management | Sappiens.com
If you want to increase sales, enhance customer service or consistently improve performance, ask your customers this question (20 words):
In Your Best Interest | Sales Management | Sappiens.com
A diversified medical group suffered from a common procedure that frustrated patients, doctors and laboratory technicians every day. First, doctors sent their patients to the laboratory for tests. After the tests, patients asked the laboratory technicians
The Amazing Harvey Mackay | Business Management | Sappiens.com
Harvey's original mission statement for the Mackay Envelope Corporation was: "To be in business forever". His passion for preparation is one way Harvey works to achieve this goal.
100% is Not Enough. You Need 120% | Business Management | Sappiens.com
If you work hard and smart you may finally reach the top - #1! And then what? If you want to stay there, you've got to work even harder, and smarter! Give it your all. Give it your best. Give it 120%.
Unlocking the Myth of Hypnotic Communication
Regardless, of the mystique surrounding hypnotic communication, there is no hocus-pocus involved, and the only tool you will need is your MIND. Sound too easy?
'Pain-in-the-Neck' Customers
Some customers complain and complain and complain. They never stop complaining. No matter what you do, they still complain. If you work too hard to keep these 'pain-in-the-neck' customers happy, they can run you right out of business.
December 2006
Are You a Real Professional?
The customer was just leaving the service counter and said to the young man who had helped her, "You are a real professional. Thank you". The young man blushed. To be called "a real professional" is a very powerful compliment. It's not easy to achieve.
November 2006
Want to Light a Fire Under Your PR?
Yes? Then do something positive about the behaviors of those important external audiences of yours that MOST affect your operation.
The Granddaddy of PR Strategies | Public Relations | Sappiens.com
Granddaddy because this public relations strategy has always been true, and because it delivers to business, non-profit, public entity and association managers, the best value public relations has to offer.
Find & Do Your Own Thing | Innovation Management | Sappiens.com
In quality manufacturing, speed requires standardization. No wonder Six Sigma, Zero Defects and ISO Certification receive so much time and attention. But in quality service, doing something unusual or eccentric can create a powerful impact. In service, it
October 2006
What to do When your customer is about to explode | Sales Management | Sappiens.com
When things go wrong, many customers get upset. Some blow up in anger. The next time your customer is ready to explode, use these five proven steps to sanity.
Connect to your customers through your customers | Sales Management | Sappiens.com
We all live and work in a constellation of relationships based on service. You can see this with the customers you serve and the suppliers who serve you. But this is also true with colleagues, employees, managers, family, friends, government agencies and
It takes one grump to spoil a brand | Sales Management | Sappiens.com
Companies invest millions to create, design, fine-tune, build, promote and extend their brands. Think Nike, Virgin, Versace, Raffles, Amazon. All your investment brings customers to your door (or website) with expectations matching your promotional promis
In challenging times, service matters most | Business Management | Sappiens.com
As the wind of economic cycles blows hard, some businesses try to contain costs by cutting corners on customer service. This is exactly the wrong thing to do, because service matters now more than ever. Here's why:
Using Risk Reversal Closes More Sales | Marketing | Sappiens.com
When you minimize risk in purchasing decisions a lot more people are willing to say "yes". Once they sample your product or service, if it performs as you say, most customers will keep that product and continue buying again and again.
I'll take it | Sales Management | Sappiens.com
Cutting prices can lose business "If you can do it for $12, you can have the business". With his next three words, Bill lost thousands of dollars of business. He said, "I'll take it!"
Overcoming Sales Objections Might Be A Waste Of Time | Sales Management | Sappiens.com
There is nothing more annoying than a salesperson using hard-sell sales techniques. For the most part, I think overcoming sales objections is the wrong thing to do. Overcoming sales objections has a place and that place is only when a prospect is close to
Set the Right Price for Your Product or Service | Sales Management | Sappiens.com
An interesting article aboaut pricing in markets. Merchants should be in the market to make money:as much as they can.
