January 2007
How to be customer unfriendly
Revolutionary transformation can have great power - but evolutionary change may keep your customers happier and profitably on board
December 2006
Investment Advice: Follow these Tips to become a Successful Trader
Many people trade in stock market with high level of knowledge to analyze the market movements. But they don't earn much return, why? Because, they can't control themselves; In other words, they don't know how to control their emotions.
If you learn these tips and use them truly, you'd be more successful than before.
Reducing Turnover: Creating a High-Retention Culture
Many small to mid-sized companies are burdened by high employee turnover. Here's an approach to solve this problem.
Effective Interviewing
A very interesting article about effective interviews
November 2006
PR: Here's What Works | Public Relations | Sappiens.com
When it comes to public relations, what can work best for you as a business, non-profit, government agency or subsidiary manager, is doing something meaningful about the behaviors of those key outside audiences of yours that MOST affect the department, group, division or subsidiary you manage.
Co-Pay is a Win-Win-Win | Cultural management | Sappiens.com
My first book, UP Your Service!, hit #1 on the national bestseller list within three weeks of release. Thousands of copies have been purchased by individuals and companies around the world.
Where are all these books going!?
Create Your Own 'Godiva Moment'
One of the nice things about flying First or Business Class is the little 'extras' in the passenger experience: wider seats, soft slippers, interesting magazines, comfortable headphones, etc. On a recent flight, a member of the cabin crew appeared after dinner with an elegant box of Godiva chocolates. She invited me to make a selection from the small but expensive temptations.
Avoiding PR's Biggest Pitfall | Public Relations | Sappiens.com
Falling victim to this #1 pitfall is the business, non-profit, government agency and association manager who fails to achieve the best that public relations has to offer. And that's because he or she is preoccupied with simple communications tactics like press releases, broadcast plugs, special events and brochures.
To Be Distinctive, Be Different
There are many ways for a business to 'stand out from the crowd'. One approach is to give your customers more of what they ask for. If others are fast, you go faster. If others are clean, you be cleaner. If others are cheap, you can discount deeper. If your competitors offer a lot, you offer even more.
Celebrity Style: Forget the Bling, Bring Back Old Hollywood Glamour with Pearls
Call me old fashioned, but I'll take glamorous stars like Marilyn Monroe, Grace Kelly, Audrey Hepburn and Elizabeth Taylor over spoiled pseudo-celebs like Paris Hilton, Ashlee Simpson, Nicole Ritchie and their ilk any day of the week.
