PUBLIC MARKS from dggit with tag study

Quelques mois après son lancement en France, l'iPad semble très apprécié de ses utilisateurs. Selon la première étude concernant ses usages, menée par le groupe Fullsix et OTO Research, les iPaders utilisent leur terminal en moyenne 10,5 fois par jour, au détriment de l'ordinateur, la presse, ou la télévision. Le point sur les activités et les dépenses.

Made for the Medium: Photojournalism at MSNBC.com by Brian Storm

Made for the Medium: Photojournalism at MSNBC.com by Brian Storm

And now with exquisite predictability reporters on the beat are churning out story after story calling into question the wisdom of brand marketers who are launching CGM campaigns and getting scoops about how hard and expensive it is to harness the power of UGC for marketing objectives.

Advertising is the main revenue sources for many websites but not all web pages are created equal. How much money can one generate per page view? It really depends on the contents of the web pages and the viewers. In general, the income per thousand pageview (CPM) can range from $1-$50 for most websites. Search, travel and local search seem to generate high CPM.

case studies....

"If you look across the media companies, digital generally represents about 5% of their revenue and 50% of the questions on their quarterly earnings calls," said George Kliavkoff, who last week was appointed NBC Universal's first chief digital officer. "The reason is the future of connecting with customers is going to be figuring out the ways to give them what they want, on the devices they want, when they want it."

Vodafone's receiver magazine is a neutral space where pioneer thinkers challenge you to discuss exciting, future-oriented aspects of communications technologies. Started more than five years ago as a platform for exchange about how innovations in this sector affect societies worldwide, receiver has become one of the industry's key idea generators.