18 July 2006 02:00
Ice cream helps keep homeless warm
In return for financial help for the centre, the nuns have offered to have Ben & Jerry's logos stuck on the backs of new warm jackets for homeless people. A pilot project began last week, with 50 homeless volunteers wearing the jackets.
17 July 2006 17:00
Save the Children to discuss digital ads
Save the Children has used a variety of digital agencies for one-off campaigns in the past. It launched a viral and online ad campaign this month, created by Wheel, to promote sales of flip-flops it has created with the Brazilian sandal manufacturer Carar
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