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PUBLIC MARKS from bhartzer

January 2014

Is Google Authorship Photo Snippet Query Dependent, Not Content Quality or Author Dependent?

Google has recently confirmed, and Search Engine Land has reported back in December that Google “has applied a 15% reduction in the amount of rich snippets displayed in the search results.” Some have even called that an Authorshippocalypse is going on. Eeeek! Oh, the horror! There are changes going on.

December 2013

10 SEO Posts that Shaped 2013

Here is my list of the 10 SEO-related blog posts that shaped the SEO industry during 2013. I chose these blog posts and articles not because the articles themselves did the shaping: but the topic they covered shaped the industry.

How To: Add Do Follow Links on LinkedIn

When you share your update on LinkedIn, say something unique about the blog post or the article that you’re linking to. Then add the link in a certain way to make it a dofollow link.

November 2013

Why We Love to Give

Here s scientific proof that it is better to give than to receive It really is better to give than to receive. How giving gifts can save your life Having more material possessions does not make you happier, but giving them away does. What type of giver are you? How Christmas shopping can make you happy. How Christmas shopping can make you happier

October 2013

Is Google Penguin Recovery All About Cleaning Up Links?

A while back I wrote about how many SEO companies and so-called SEO experts have been offering a Google Penguin Recovery Service.

How To See Analytics on Google Plus Posts

Whenever you make a post on the Google social network, or you share something, it is always helpful to see how your post did or how it is doing. Want to see the analytics on your Google posts? Here is how to do that.

September 2013

Google Hummingbird Algorithm

First it was Google Panda, and then we had Google Penguin. For the past several years, we have been dealing with pandas and penguins. But now, we’re dealing with a whole entirely new animal: the Google Hummingbird algorithm update.

How to Get a Google Penalty Removed

Did you receive an unnatural link warning or manual penalty from Google? Here is how to get that penalty lifted, and what it looks like to get it revoked.

How Google Finds and Penalizes Advertorials

Did you know? This is how Google identifies and penalizes advertorials.

MyOpenID to Shut Down February 1, 2014

MyOpenID, the site whose goal was to allow us to securely have one ID on the web to use for logins, has decided to shut its doors starting on February 1, 2014. According to its founder, Larry Drebes from Janrain, Janrain made the decision to end of life the myOpenID service.

August 2013

Facebook Acting More and More Like a Search Engine | Bill Hartzer

Is it just me, or is Facebook acting more and more like a search engine, crawling all sorts of URLs. More than they have in the past. Facebook is acting more and more like a search engine every single day. Here is a perfect example

Study Google+ Ripples to See Why Posts Go Hot

Just recently, another one of my Google+ posts went hot on the Google Plus social media network. As you know, Google Authorship is tied directly to Google+, and it’s my opinion that the more of an influencer that you are on Google+ the more it will ultimately help your Google Authorship. And then when you post on your own site or even post on other sites your content will ultimately do better and be seen by more people if you’re active on Google Plus.

Google AdWords Keyword Tool Gone: Here Are Some Alternatives

As of today, August 27, 2013, the Google AdWords Keyword Tool is gone. You can no longer use this free online keyword research tool to get the average number of searches per month for keywords. And you can no longer get keyword suggestions from the Google AdWords Keyword Tool.

Google Not Provided Keeps Going Up

The data that Google is not providing, as in they are not providing which keyword brought visitors to your site, keeps going up. And it’s getting bad. Really bad if your site caters to the tech crowd. For example, for my blog on BillHartzer.com, the posts and articles on the site cater mostly to other webmasters and perhaps business owners. The more tech-savvy ones. And for my blog, the latest number of not provided users to hit the blog from Google organic search is now 71.80 percent (the past 20,000 visitors to the site via Google organic search).

Norwalk Home For Sale

Looking for a unique mini estate in Norwalk Connecticut? Well, this well appointed Norwalk Connecticut home is located in the Silvermine section of Norwalk. The home is architecturally redesigned throughout, is a colonial home, and has a separate legal detached apartment. The apartment is a legal income producing unit, meaning that you can receive

Google Carousel: From an End User Perspective

Google recently introduced the Google Carousel, which has been appearing in the search results for more and more keyword phrases.

Norwalk CT Home for Sale

In the Southern Connecticut area? Looking for a home in the Norwalk Connecticut area? Well, relatives of mine have put their home up for sale. It’s in the Silvermine area of Norwalk.

How To Revise Your Press Release Strategy

Recently, Google took the position that press releases were simply link schemes, advertorials for a business. Therefore, all links in press releases should have the nofollow attribute added to the links, so that the press release does not pass any SEO (Search Engine Optimization) value to the website it’s linking to. Here s how to revise your pre

SEO Firm Offers Natural Link Building Services

There are so many companies out there that claim to offer natural link building services, which is an interesting type of service. Think about it for a minute. If your company offered something called “natural” link building services, then the links that you get to your website uh, well, would NOT be natural?

Customer Service and Digital Strategy

Earned media from great customer service carries a lot of weight today. A hotel that plans its digital strategy could reap benefits long into the future.

July 2013

In SEO, It s Not What You Do, It s How You Do It

For years (perhaps as long as I ve been in this industry), I ve read comments all over the web about how anyone can do SEO and/or the obligatory don t waste your money on an SEO expert.

Twitter Bans Automated Bulk Following

Twitter has banned the widespread practice of auto following other Twitter users, as well as bulk following Twitter users. If you’re following users in an automated fashion in any way, you had better stop it right now. Or risk losing your Twitter account.

U.S. State Department Pays $630k for Facebook Likes

According to a sensitive but unclassified report, the Bureau of International Information Programs, a part of the United States State Department, has paid $630,000 of U.S taxpayer dollars on two separate social media campaigns: to increase the number of Facebook Likes on their Facebook page.

Google Local Carousel and Impact on Local Business

All about the new Google Local Carousel feature, and what it means for local businesses like hotels.

June 2013

FTC Sends Letter to Search Engines Regarding Disclosure

The FTC has sent an updated letter to the search engines about disclosure of paid ads versus natural search results. I ve analyzed the letter, and here is what you need to know.

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