July 2008
The Single Biggest Mistake Small Business Owners Make With T
Here's a clear explanation of the difference between brand awareness or image advertising and direct response advertising And why small business owners can't afford to copy the big end of town when spending money on their advertising
February 2008
Teach Yourself Copywriting The Main Ingredient For Copywriti
A secret to teaching your self how to write effective emotional copy
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(2 marks)