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PUBLIC MARKS with tags word-of-mouth & creative

17 July 2006 18:30

Summer House Draws Influencers to Spread the Word

by bluexmass

A Boston marketing firm, CerconeBrownCurtis, set up the Summer House, describing it in brochures as an ``experiential marketing opportunity" -- a place to position products in their natural settings where hard-to-reach editors can taste, touch, smell, tes

technique advertising-agency creative public-relations media-coverage word-of-mouth

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last mark : 17/07/2006 18:39