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PUBLIC MARKS with tags "search ads" & marketing

March 2010

「リスティング広告から得られる情報を活かして成約率アップを」MarkeZine Day Spring 2010直前インタビュー(1/2):MarkeZine(マーケジン)

by kuroyagi
"最後に生まれる収益を意識しながらプロセス間を連携させることがポイントであり、そのとっかかりとなるリスティング広告から得られる情報をその後のプロセスにしっかりと活かしていくことが必要"

February 2010

Social Media Tactics Help Drive Brand Searches

by kuroyagi
"Among survey participants who were exposed only to paid search ads for specific products, 23 percent searched on product terms after seeing the ads. However, when paid search was combined with social media marketing relevant to those products, 38 percent of respondents searched on product terms. More impressively, when paid search was combined with social media influenced directly by the marketer, 65 percent of respondents searched on product terms."

Search Plus Display Still Hottest Online Ad Combo in Q1 2009 - Search Marketing News Blog - Search Engine Watch (SEW)

by kuroyagi
"search is still a potent way to reach customers online, but driving consumers to search via display advertising is even more powerful"

May 2009

European Online Marketing Tactics - eMarketer

by kuroyagi
"Sixty-four percent said they will increase their use of search in 2009. Somewhat less than one-half expected to use more e-mail, and 41% more display. '

PUBLIC TAGS related to tag "search ads"

adcenter +   bizspring +   Click Forensics +   click fraud +   cpc saver +   korea +   microsoft +   yahoo! +  

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last mark : 05/03/2010 01:21