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PUBLIC MARKS with tags "search ads" & "display ads"


Search and Display at SMX West - 1 1=3 (or 4, or even 5) - adCenter Blog - Microsoft Advertising Community

by kuroyagi
"If you're a search advertiser and have never done display or successful display campaigns, I hope you will find these tips helpful: "

Search Plus Display Still Hottest Online Ad Combo in Q1 2009 - Search Marketing News Blog - Search Engine Watch (SEW)

by kuroyagi
"search is still a potent way to reach customers online, but driving consumers to search via display advertising is even more powerful"


Yahoo! Inc. - Press Release

by kuroyagi
"Yahoo! Inc. today announced the launch of three new targeting products for brand and performance marketers that are designed to help them reach the audiences that matter most when advertising online. The announcement was made during the Company's keynote presentation at the annual conference of the Interactive Advertising Bureau."


by kuroyagi


How One Advertiser Uses Microsoft Engagement Mapping - ClickZ

by kuroyagi (via)
"display advertising deserves considerable credit for the wireless carrier's online conversions -- even those that take place through search. A combination of search and graphical ad units resulted in a 56 percent lift in conversion rate when compared with search advertising unaccompanied by graphical units."


ヤフー井上社長に聞く:「『健全な場』が最後に勝つ」「ケータイはPC超える」「Androidはうさん臭い」 (3/4) - ITmedia News

by kuroyagi


by kuroyagi

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last mark : 13/03/2010 13:45