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PUBLIC MARKS with tag facebook

August 2012

Facebook Stories - People using Facebook in extraordinary ways

by gregg & 2 others
Welcome to Facebook Stories, a new site dedicated to sharing the extraordinary, quirky and thought-provoking stories and ideas from the more than 950 million people around the world who make up Facebook's community.

Remove Facebook Timeline And Disable New Chat Bar

by hapatchan
Remove Facebook Timeline And Disable New Chat Bar

July 2012

RSS Bandit

by jdrsantos
The only RSS reader that works with Google Reader and Facebook

5 Essential Spreadsheets for Social Media Analytics

by Teulliac & 1 other
That’s why many social media marketers and power users are in constant search of free, efficient alternatives. Here, we’ll share a few ready-made spreadsheets you can copy (navigate File + Make a copy) and use for social media analytics. They are free, highly customizable and extremely easy to use. Most of the scripts that run the spreadsheets are “public,” meaning you can access them from the Tools + Script Gallery menu (this also means they were reviewed and approved by Google Spreadsheets team)

12 Tips When Using Facebook Promoted Posts | Social Media Examiner

by Teulliac
Facebook has enabled you to pay for an individual post to be seen in more of your fans’ news feeds. You have probably noticed the new metric Facebook has on the bottom of every post showing how many people it reached.

Why The Current Facebook Engagement Rate Calculation Is Inaccurate | Wise - Facebook Analytics

by Teulliac
As the social media analytics field is pretty knew, it’s really important to understand how the metrics are computed. Let’s take for example, one of Facebook’s core metric : the “Engagement Rate”.  What is supposed to be measured with the Engagement Rate ? “The Engagement Rate measures how well your Fans interact with your content”. That’s a common definition. What’s that supposed to mean ? If you have a 0.02% Engagement Rate, it means 0.02% of your fans have engaged with your content, isn’t it ?

June 2012

by gregg
Get the Daily Briefing Your top stories from Facebook and Twitter delivered to your inbox

A Facebook Like Does Not Equal an Opt-in

by Teulliac
I’m writing this post while visiting Antwerp, Belgium as part of the Social Business Sessions I’m hosting along with The Fusion Marketing Experience. While here, I had an opportunity to spend time with several Belgian journalists. One of the notable conversations was with Erik Verdonck of Pub, a local magazine focused on the advertising industry. The three themes we touched upon are not only timely, but representative of the challenges that face marketers and strategists around the globe.

Facebook et le « temps de cerveau disponible »- Ecrans

by bouilloire
De la pub sur facebook ? Pourtant il y a une extension magique pour ça : adblock plus pour firefox.

Period Table of Social Media

by Teulliac
Recently, we shared LUMA Partner's insane infographic showing how complicated social media has become. The post received a lot of feedback, largely centered around what was missing. There were a few major social media outlets that seemed near impossible to miss, mainly 2012's darling child Pinterest. The largest problem with LUMA's graph was that it was created in June of 2011, long before Pinterest became nationally popular. Never mind: hosting provider InMotion Hosting made a graphic a few months ago that included Pinterest and a few others, this time in the form of a periodic table. Put it this way, if you were going to try to tell your grandmother how she could advertise her organic blueberry business online, this is what you would use. It's still confusing, cluttered and ever-changing, but the periodic table provides at least some hope of creating a strategy to navigating the big social media networks.

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