PUBLIC MARKS with tag mediaglobal

Stratégies de développement des médias digitaux #slideshow - web data apps (ludique, informative, riches)

Itw productrice web

Put it all together. Then start over!

Transmedia storytelling, often referred to as crossmedia or multiplatform storytelling takes the elements of a character’s narrative and applies them uniquely to each medium while extending the story.

a spiderweb transmedia experience...

Ben Elowitz (@elowitz) is co-founder and CEO of Wetpaint, a platform for social web sites, and author of the Digital Quarters blog. Prior to Wetpaint, Elowitz co-founded Blue Nile, the online retailer of luxury goods. He is also an angel investor in various media and e-commerce companies.

Techniques et bonnes pratiques pour Écrire pour le Web Remis à jour le 2 janvier 2010 Présentation conçue par Luc Legay (Les Explorateurs du Web) en collaboration avec Joël Ronez (Ronez.net), Jean-Philippe Cathelin (A Conseil), Sébastien Bailly (Paris-Normandie), Xavier de Mazenod (Adverbe.com). Autres sources : Jean-Marc Hardy (redaction.be), Jakob Nielsen (useit.com), Laurent Goffin (gwix.net) Diffusable sous licence Creative Commons by-nc-nd/2.0 http://creativecommons.org/licenses/by-nc-nd/2.0/fr/

Jeff Gomez (head dude at Starlight Runner Entertainment, and general good guy) gives yet another informative presentation on the real world (business) models in today's transmedia. (If you like this, you might want to read the interview we did with Jeff: 'The Transmedia Equation, Part 1: Top-Down Development with Jeff Gomez').

from linear to branching to foldback story - scheme

This is no longer the case. We are now in a time of open creativity when amateurs and professionals are collaborating around media in ways similar to how those in the open-source software movement work together to develop, share and maintain software code.