PUBLIC MARKS with tags article & personas

Ten Steps to Personas

ThinkVitamin - Carsonified's blog about the web

Does your organisation use personas to describe users' characteristics, goals, needs and behaviours? Although they are a popular tool for communicating knowledge about users, many personas are little more than anecdote, hearsay and rumour. These kind of personas rapidly fall into disuse. Test out your own personas by marking them against this 7-item checklist.

Presentations are only as good as the idea, visuals and delivery. Some visual thinkers challenged me to write a very short presentation about the power of

Comment étudier les futurs users d'un site sans les connaitre directement.