PUBLIC MARKS from bhartzer with tags marketing & of

Earned media from great customer service carries a lot of weight today. A hotel that plans its digital strategy could reap benefits long into the future.

Vizion Interactive, an SEO Agency, has launched a Google AdWords campaign where they are specifically targeting searches for a competitor’s brand name. But, in this case it’s Blueglass, an interactive marketing agency that has had its share of controversy in the past few weeks

A blogger in Texas has legally changed his name from Bill Hartzer to the name of his internet marketing blog, BillHartzer.com.

CNN launched a new showed I think my audiences would like, especially for the 4th of July as we remind ourselves of those brave men and women that put their blood and treasure on the line for our independence.

A weekly roundup of the most interesting and useful posts and articles on search / inbound marketing from the past week.

Owen Frager, the Chief Innovation Officer of the Frager Creative Group, one of the nation’s first virtual marketing communications agencies serving Fortune 500 brands, has recently written an interesting article about the seven step recipe for marketing success. In it, he describes how there is a lot more to interactive digital marketing than eye-c

Standing Dog is hiring. And we have been receiving a lot of resumes for various open positions that we have, some in social media, some in Search Engine Optimization, and even in the Creative (web design, etc.) areas. I know that standard resumes in Microsoft Word are acceptable. But to stand out, is it acceptable to submit a resume that is a littl

Internet marketing has changed and it’s not looking back. While the term “Search Engine Marketing” (SEM) may be broad, there’s no denying catering to search engines has become one of the key building blocks for retailers in creating successful internet marketing strategies. While the concept of SEM has existed for over a decade now, there is a fun

If you search at Google for a keyword phrase that includes a city name, most likely Google will show Google Places listings as part of the Google search results. But optimizing for this has become increasingly difficult, since what Google shows and when they show it is so inconsistent. Here is how Google Places is different than the Google web resu

Does Your SEO Plan Include a Social Validation Campaign?

On the Standing Dog blog today, Ryan wrote an excellent blog post about how to brand your Facebook profile. Facebook recently released the ability to load pictures to personal profiles that remain static to your viewers. This offers users the ability to showcase a recent trip, event or night on the town. We believe this created a unique way of bran

The final results indicate that the highest performing user-generated product reviews contained several of the sales successful components observed in professionally-produced television commercials. Furthermore, the rates of presence of many of these elements were greater than those normally witnessed in the rival digital format of banner and rectangle display ads. Videos have been scored utilizing comScore ARS’s content material assessment methodology, ARS Zipline, which is used in the advertising and marketing industry as a means of quantifying the prospective of advertising creative to be recalled and to persuade customers.

Now, we have a new version of the Google Search Engine Optimization Starter Guide. As my buddy Barry factors out, one of many better takeaways from this new model will be the up to date Googlebot. The best a part of the Google Search Engine Optimization Starter Manual is really the 3 main takeaways from this Seo Manual. Lots of the info on this

The Web Marketing Association has called the best Web Sites in 96 various classes. The awards are out today. I took a look at the top award successful web websites and the internet websites of those who created them: and am horrified to determine a lack of fundamental search engine optimization techniques being applied.

Here is a list of ten public figures who embrace qualities of the mindful consumer, such as a commitment to sustainability efforts, a focus on giving, and a more thoughtful approach to consumption.

Apple has suffered another embarrassment. A security breach has exposed iPad owners including dozens of CEOs, military officials, and top politicians. They—and every other buyer of the wireless-enabled tablet—could be vulnerable to spam marketing and malicious hacking.

Have you ever wondered what people are REALLY saying about your brand? Some people think they can just send out a couple of surveys, or do a few focus groups, and gather all the information they need about the publics opinion about their products.

Google cautiously states that twenty percent of all searches have a local intent. And Google goes on to say that they only display a map in about eight percent of the search results. The monthly DFWSEM Meeting about Local Search, is being held on Wednesday, May 19th at 6:30 pm at the Renaissance Hotel in Richardson, Texas.

During the recently concluded PubCon South at Dallas conference our own Vanessa Zamora, video content producer at WebmasterWorld, conducted many video interviews with some of the people who spoke to PubCon audiences about search, social media and other Internet marketing subjects. These interviews are available now on the PubCon video blog and are

Most acts of unabashed brand loyalty are a genuine mystery to marketers: Why do customers anxiously camp outside IKEA grand openings? Why do bikers brand Harleys flaming eagle onto their arms?

If you want to use search engine optimization best practices or want to get updated on the latest search engine optimization techniques, then there are a lot of good SEO resources to keep you up to date. Here is what you really need to know.

Pubcon, one of the worlds best internet marketing conferences, is coming to the Dallas, Texas this week (April 13 to 15, 2010).

Yahoo! has decided to close the Yahoo! Publisher Network. For those of you who are not familiar with the Yahoo! Publisher Network, it is a contextual advertising network that relies on ads from the Yahoo! Search Marketing program.

Siteminis, a developer of internet-based mobile commerce software solutions, has spent more than three years of research, development, and testing with major retailers and finally launched their patented Mobile Web Solution, one of the first mobile platforms that allows companies to easily deploy one site instead of multiple sites for each type of

One of the best kept secrets of the search engine optimization and search engine marketing industry is the expired domain name auctions that exist out there. If someone does not renew their domain name, it is frequently put up for auction on by the registrar itself, like Godaddy. If you do not renew your domain name at Godaddy.com, then there is a