June 2005
Product placement in governor's TV ad
by SheinoThe 30-second spot promoting Arnold Schwarzenegger's ballot agenda prominently displayed Diet Pepsi on the table.
May 2005
Le Monde.fr : Les grandes marques tentent, avec plus ou moins de succès, de pénétrer le monde des blogueurs
by SheinoNice article about how brands are using blogs for advertising (in french only)
Welcome to Tobii Technology
by SheinoEye-tracking technology applied to usability research and computer interaction solutions.
Project fox | Re-designing the way of life and mobility.
by Sheino & 1 otherIn collaboration with MTV, Volkswagen is about to launch 'Project Fox'; the event will bring together young hip designers, artists and cooks who have been invited to develop and implement their creative ideas to support the launch of the new VW Fox.
Voicevertising
by SheinoFloyd Hayes put his voice up for sale on eBay, promising to shout out a brand name as loud as possible every fifteen minutes for an entire week.
GWEI - Global Web-Marketing & E-Business Information Magazine
by SheinoSubversive web project, which aims to buy Google with funds generated via Adsense - Google's own advertising program.
March 2005
BrightHouse Neurostrategies
by SheinoThe world's first Ideation Corporation, brings analytics and creativity together.
February 2005
THE VIRAL CHART - VIRAL ADVERTISING
by Sheino & 1 otherMonitors and reports the performance of viral advertising campaigns from around the World in a real time on-line Chart.
Streetvertising
by SheinoNuns have discovered the perfect advertising medium, on the back of homeless peoples coats.