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This month

BBC - Digital Revolution Blog: Rushes Sequences - Biz Stone and Evan Williams interview - USA (Video)

by karlcow

there was a popular blogger and he also had a Twitter account and he was complaining that his cable was out, and he was I'm going to write about this cable company, Compass and how terrible they are and its going to be the number one search result in, in search engines for year to come. And they were monitoring Twitter search for any mentions of they're brand name. And they saw that within a few minutes and they replied to him on Twitter, and they said what seems to be the problem, they were going to send a van out to your house. And they had his cable fixed in like 30 minutes, so the next day the blog post was, Compass has great customer service, and it was like a, you know a complete reversal and we were like wow, they're really smart about it,

*soupir* Ce que la marque a fait est un coup médiatique pas une réponse qui est « scalable » Un compte twitter pour une marque ne va pas remplacer le service SAV (avec des centaines de personnes derrière le téléphone). La qualité du service et la réponse de la marque étaient bonnes car elles étaient un coup unique, et réalisées par une personne du service Communications de l'entreprise. Imaginons maintenant les milliers d'appels quotidiens pour une grande marque. Twitter ? Des centaines de comptes twitter ? Des centaines de gens pour y répondre. Baisse de la qualité et du service, baisse de la croyance en l'opération marketing, retour à la case départ. Qu'est-ce qui manque ? La communauté ! Un social media n'existe que si la communauté devient autonome.

October 2009

Studio Mayday living brand

by thomas.deyries
http://www.maydaylivingbrands.com/

Announcing Managing News: A Pluggable News Data Aggregator | Development Seed

by karlcow

Managing News is both a product and a platform. Out of the box it can help your communications team manage a brand reputation, allow geographically dispersed clusters of NGOs stay on the same page, or act as a simple thematic news planet to share feeds with the world. It can also serve as a platform to build highly custom data aggregators that suck in everything from CSV to RDF to custom XML formats and that need unique workflows and visualizations. Managing News is built on Drupal and uses Features, which makes it highly extensible.

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September 2009

ImJustCreative

by rwatuny
Logo Design - UK Freelance Logo Designer - Logo & Brand Identity Design

Grammar And Vocabulary for Cambridge Advanced And Proficiency

by tadeufilippini
Grammar And Vocabulary for Cambridge Advanced And Proficiency Book Description: PEARSON ENGLISH LANGUAGE TEACHING Country = UK, 2002. paperback. book Condition: BRAND NEW PAPERBACK. This preparation book for the Cambridge advanced and proficiency exams provides coverage of the structures and vocabulary essential for exam success. Grammar is presented clearly and concisely in each unit with integrated vocabulary content, and varied and challenging exercises. Download Wrote:http://rapidshare.com/files/112453695/Gr...dvProf.rar

American Girl for Grown-ups

by access2
The American Girl® brand was established in 1986 by educator & entrepreneur Pleasant T. Rowland. Mattel acquired American Girl's parent Pleasant Company in 1998. American Girl is the direct marketer of the popular collectible-quality American Girl 18'' dolls -- The marketing "hook" for their more widely distributed merchandise tie-ins -- primarily a well-regarded series of books aimed at the 4-13 year old age group.

Carrefour Fades (to Color) - Brand New

by sbrothier
more at Carrefour’s Facebook page. !!! wtf ?

Du neuf et du frais dans le Web-documentaire :

by srcmax

Pourtant, le Web-reportage n’a pas encore de forme arrêtée. Presque chaque nouveau sujet est l’occasion d’une présentation différente. “C’est un genre qui reste encore largement à exploiter”, fait remarquer Philippe Couve dans ‘Le Monde’. Il pointe ainsi de grandes différences entre des diaporamas sonores pouvant être assez linéaires dans la narration et certains documentaires imaginés comme des sites à part entière (comme Ciudad Juarez, réalisé par la société de production Upian). Alexandre Brachet, responsable d’Upian, dresse d’ailleurs le même constat. “Le temps n’est pas encore venu de dupliquer les formats, mais plutôt de continuer à en créer de nouveaux” explique-t-il. “Les internautes demandent à être surpris”, affirme-t-il.

FWAPhoto goes mobile | Boulevart Blog

by sbrothier
FWAPhoto goes mobile A few weeks ago theFWA released their brand new FWAPhoto concept. An online gallery showcasing the worlds most beautiful artwork. Together with Group94, they released an AIR-based screensaver called ‘lightboxer’ which brings FWAPhoto to the desktop. It visualizes the photo of the day, but that’s not all. In order to personalize the photostream, people are able to add their favourite pictures in the lightboxer. This is perfectly manageble on fwaphoto.com, the beautiful homepage of this initiative.

Le Web-documentaire s'invite à "Visa pour l'image" - LeMonde.fr

by srcmax

Alexandre Brachet, responsable d'Upian, dresse d'ailleurs le même constat. "Le temps n'est pas encore venu de dupliquer les formats, mais plutôt de continuer à en créer de nouveaux" explique-t-il. "Les internautes demandent à être surpris", affirme-t-il.

Fusion Excel International

by ggshow
At FusionExcel we have created a global business opportunity for all our members through a fusion of the latest technologies. Our products are a result of comprehensive R&D and collaboration with world-class experts in the fields of nanotechnology, biotechnology and Internet technology, with many world firsts. Our scalar energy products are marketed under the brand name Quantum Science.

August 2009

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