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Seoul is one of the world’s most wired city, and the recent “ubiquitous city” project aims to increase the level of connectivity citizens experience on the street. One of the most visible part of the u-city is the media poles forest, tenth of computers embedded into high poles offering services like news, submay and bus maps, email postcard, 3D avatar game, casual games, shopping/restaurant locator and Flickr photo gallery (more). This sort of rich country’s version of the hole in the wall is extremely popular, and many couples and groups gather around the screens to share a moment playing games or sending a postcard.