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Tipped over: social influence "tipping point" theory debunked

by ravi

Clive Thompson has been getting some well-deserved attention for his recent Fast Company piece, in which Columbia University sociologist Duncan Watts explodes the hierarchical theory of social influence and trend propagation popularized by Malcolm Gladwell in the bestselling book The Tipping Point.

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Tipped over: social influence "tipping point" theory debunked

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Tipped over: social influence "tipping point" theory debunked

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