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*soupir* Ce que la marque a fait est un coup médiatique pas une réponse qui est « scalable » Un compte twitter pour une marque ne va pas remplacer le service SAV (avec des centaines de personnes derrière le téléphone). La qualité du service et la réponse de la marque étaient bonnes car elles étaient un coup unique, et réalisées par une personne du service Communications de l'entreprise. Imaginons maintenant les milliers d'appels quotidiens pour une grande marque. Twitter ? Des centaines de comptes twitter ? Des centaines de gens pour y répondre. Baisse de la qualité et du service, baisse de la croyance en l'opération marketing, retour à la case départ. Qu'est-ce qui manque ? La communauté ! Un social media n'existe que si la communauté devient autonome.there was a popular blogger and he also had a Twitter account and he was complaining that his cable was out, and he was I'm going to write about this cable company, Compass and how terrible they are and its going to be the number one search result in, in search engines for year to come. And they were monitoring Twitter search for any mentions of they're brand name. And they saw that within a few minutes and they replied to him on Twitter, and they said what seems to be the problem, they were going to send a van out to your house. And they had his cable fixed in like 30 minutes, so the next day the blog post was, Compass has great customer service, and it was like a, you know a complete reversal and we were like wow, they're really smart about it,
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Google Wave is a new web-based collaboration tool that's notoriously difficult to understand. This guide will help. Here you'll learn how to use Google Wave to get things done with your group. Because Wave is such a new product that's evolving quickly, this guidebook is a work in progress that will update in concert with Wave as it grows and changes.
Google Wave is a new web-based collaboration tool that's notoriously difficult to understand. This guide will help. Here you'll learn how to use Google Wave to get things done with your group. Because Wave is such a new product that's evolving quickly, this guidebook is a work in progress that will update in concert with Wave as it grows and changes. Read more about The Complete Guide to Google Wave.
Git is a free & open source, distributed version control system designed to handle everything from small to very large projects with speed and efficiency.
Every Git clone is a full-fledged repository with complete history and full revision tracking capabilities, not dependent on network access or a central server. Branching and merging are fast and easy to do.
French journalists working on Web documentary Charlotte Burrous / The Daily Record Visiting Fremont County was more than what they ever dreamed about. It went so well they have decided to come back this fall to complete the Web documentary, which is supported by the National Centre du Cinema in Paris. Traveling from France, journalist David Dufresne and photographer Philippe Brault arrived recently to create a Web documentary on society and the culture of the people who live in the prisons and around them in Fremont County.
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you said: “Especially given the by-now-clichéd recognition that we’ve decisively become an urban species”
It is indeed very interesting to think about urban systems design given there was a major move toward cities. That said I have the feeling that this move comes with, at least, three issues:
1. access to the “thought” urban environment,
2. the space left where 50% of the population is still living,
3. the space of this growth
There are many areas in the world where the growth of the cities is made by people without access or a limited access to the thought urban environment. Poor people living in slums or just in a space which is not part of the work of urban planner per say. In a recent exhibition about slums I went, it was very interesting to see that the organic structure of the slums was making possible for the individuals to create a rich and meaningful space, driving sometimes to less criminality than more traditional areas of the city. The slum is a forced collective creative space for survival.
The rest of the population, the 50% living in deserted areas are the forgotten of this story. It’s indeed more “fun”, interesting for researchers, sociologists to observe and think about the density in urban space (richness of interactions) more than the low level of activities in the “countryside”. Though there are equal challenges there in terms of design and space organization, access to services, etc.
Finally, is it really cities which are growing? What we call urban space often relates to the city center, but I have the feeling that the growth is happening in the in-between space (suburbs), which is again a complete disaster in terms of design, even more so in rich countries. The private space is becoming a space of non-creativity, dead areas of non activities. Someone, who wants to start a small business in between two buildings on the grass of a random suburb of a rich city, will not last for very long. Complete different dynamic than the slum where unregulated areas give the opportunity of creative solutions for surviving or living.
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Want to test siteSifter — for free? Just enter the address you want to sift in the form below, select either WCAG 1.0 or WCAG 2.0, and one page will be tested to level “AAA” of the baseline. The report will be returned to you, right here in your browser, as soon as the test is complete.
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Every time you open a new tab to check out one of the following websites, stop. Get up from your computer and do the exercise associated with the site you were going to visit. After you complete the exercise, reward yourself by going to the website.
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It’s clear that I’m pretty excited about iTunes LP. The “deluxe album” format from the iTunes Store is an attempt to revitalize music sales by providing an immersive digital experience complete with detailed art reminiscent of when people used to buy records. Feature-wise, an iTunes LP is a DRM-free album in high-quality 256kbps AAC format, along with digital extras (visualizer(s), photos, videos and interviews) wrapped in a custom WebKit-powered site.
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